Communication Plans

Utilizing the RPIE method (research, planning, implementation, and evaluation), we create a comprehensive communication plan for bond referendums, enrollment, construction projects, school closings, and other events that warrant customized and consistent messaging for various stakeholder groups.

Research

Planning

Implementation

Evaluation

While the objectives are monitored throughout the length of the communication plan, a comprehensive evaluation is conducted with Hansen Public Relations at the conclusion of the plan to determine its rate of success. Recommendations are provided for adjusting future communication plans.

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Hansen Public Relations is a public relations company that focuses on providing strategic communication, marketing, and brand management services to educational entities. We strive to protect the image, voice, history, and investment of educational entities while building brand awareness, trust, and support amongst their stakeholders. Our unmatched service and expertise in the often overlooked, and complex, education industry allow us to be an industry leader in educational public relations.